Winter 2026/7 Resources for Healthcare Professionals

This page will help you to share our Winter health advice.

Winter can be difficult if you’re living with a lung condition

Winter can be an especially difficult time for people with lung conditions. They can end up seriously unwell over winter – as seasonal triggers like cold air, colds and flu and damp and mould make it harder to breathe. In fact, the risk of needing to attend A&E doubles compared with other times of the year.

96% of people who signed up last year found the guide useful for managing their lung condition.

You can access our resources below:

Posters

Posters to download. 

Newsletter

Asthma + Lung UK Winter Campaign Newsletter

If a patient is living with a lung condition, winter can be an incredibly difficult time. In fact, if you have a lung condition, your risk of ending up in A&E doubles in winter.

That’s why Asthma + Lung UK are launching their winter campaign – Winter can feel like life and breath. The campaign acknowledges that when breathing is hard, nothing is easy – and is a call to continue supporting the millions across the UK living with a lung condition. That’s where Asthma + Lung UK’s Winter Wellbeing Guide comes in.

The Winter Wellbeing Guide is a great resource for helping patients manage their condition. By answering a few short questions about their lung condition and symptoms over winter and patients will get free, personalised health advice sent to their inbox.

91% of people who signed up last year found the guide useful for managing their lung condition – and 51% of people felt the information we shared stopped them needing to go to A&E over winter.

Help your patients get prepared for winter. Share the information about the guide –  and encourage them to sign up via the URL:  AsthmaAndLung.org.uk/winter

Asthma + Lung UK Winter Campaign Newsletter (shorter version)

If a patient is living with a lung condition, winter can be an incredibly difficult time. In fact, if you have a lung condition, your risk of ending up in A&E doubles in winter.

That’s why Asthma + Lung UK are launching their winter campaign – Winter can feel like life and breath. The campaign acknowledges that when breathing is hard, nothing is easy – and is a call to continue supporting the millions across the UK living with a lung condition. That’s where Asthma + Lung UK’s Winter Wellbeing Guide comes in.

By answering a few short questions about their lung condition and symptoms over winter and patients will get a free, personalised wellbeing guide sent to their inbox.

Help your patients get prepared for winter. Share the information about the guide – and encourage them to sign up via the URL: AsthmaAndLung.org.uk/winter

Asthma + Lung UK Winter Campaign Newsletter (flu-specific version)

If a patient is living with a lung condition, winter can be an incredibly difficult time. Now flu season has begun, it’s more important than ever to help your patients stay prepared.

That’s why Asthma + Lung UK are launching their winter campaign – Winter can feel like life and breath. The campaign acknowledges that when breathing is hard, nothing is easy – and is a call to continue supporting the millions across the UK living with a lung condition. That’s where Asthma + Lung UK’s Winter Wellbeing Guide comes in.

By answering a few short questions about their lung condition and symptoms over winter, your patients will get a free, personalised wellbeing guide sent to their inbox – including how they can protect themselves from flu.

Help your patients get prepared for winter. Share the information about the guide – and encourage them to sign up via the URL: AsthmaAndLung.org.uk/winter

Social media images

See below for a list of images created for different social media platforms:

Email sign-off


Please help us amplify the winter campaign by adding the campaign banner to 
your email signature.

• Please do not resize, crop or alter the banner, so that the campaign branding 
remains consistent.

• Keep all of your usual contact details and social media links in place.

• Add the banner to both new emails and replies/forwards where possible.

• Please use the signature for the duration of the winter campaign

.• At the end of the campaign, simply remove the banner and return to your usual 
email signature.

Download your email sign-off

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